Tag: Addressability

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Recent Related Articles to Addressability

ViacomCBS, DISH Media and Adcuratio Lead Industry in Delivering First-Ever Addressable ...

Added to Collection on: 2021-01-16 15:33:45

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Television
Companies
Television advertising
Multichannel television in the United States
Addressability
Television advertisement
ViacomCBS
Addressable
CBS
Adcuratio

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2021 Will Be A 'Build Year' For Addressable TV

Added to Collection on: 2021-02-18 04:52:30

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Marketing
Television
Mass media
Television technology
Television advertisement
Television advertising
Addressability
Addressable
Targeted advertising
Advertising
Innovid
Smart TV
Matt Kramer

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People-based identifiers are driving personalized customer experiences

Added to Collection on: 2021-03-03 02:02:34

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Marketing
Online advertising
Advertising
Market segmentation
Targeted advertising
HTTP cookie
Addressability

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Addressable's Next Step Won't Be Fueled By Connected TV

Added to Collection on: 2021-03-18 13:41:15

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Marketing
Television
Mass media
Television technology
Advertising
Online advertising
Addressability
Smart TV
Targeted advertising
Media buying
Television advertisement
Addressable

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FreeWheel Is Helping MVPDs Break Up The Linear TV Ad Spot

Added to Collection on: 2021-04-14 15:00:00

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Marketing
Online advertising
Television advertising
Television advertisement
Addressability
Targeted advertising
Addressable
VisibleWorld
Sara Wallace
Comcast

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Why Ad Buyers Are Focused On Targeting In TV

Added to Collection on: 2021-04-29 09:56:15

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Marketing
Television
Addressability
Addressable
Online advertising
Television advertisement
ON TV
Targeted advertising
Roku

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Programmatic Advertising Trends Q4 2023 - Insider Intelligence

Added to Collection on: 2023-11-14 18:47:04

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Internet privacy
Tracking
Digital marketing
Online advertising
HTTP cookie
Addressability
Google

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The Addressable Ecosystem Bubble Is About To Burst. It's Time To Use Emerging ... - AdExchanger

Added to Collection on: 2023-12-13 16:14:54

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Internet privacy
Google
Online advertising
Advertising
Market segmentation
Targeted advertising
Privacy Sandbox
Addressability
HTTP cookie
Privacy concerns regarding Google
Privacy
Filter bubble

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Navigating the multi-ID landscape: How Experian unlocks the future of identity - MediaPost

Added to Collection on: 2024-10-28 00:06:15

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Market segmentation
Online advertising
Digital marketing
Advertising
Targeted advertising
Consumer behaviour
Personalized marketing
Experian
Digital identity
Internet privacy
Addressability
Multichannel marketing

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LG and Viant Integration Looks to Sharpen CTV Ad Targeting, Accelerate Addressable

Added to Collection on: 2025-07-15 13:32:35

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Online advertising
Targeted advertising
Smart TV
THE TRADE DESK
Addressability
Advertising
LiveRamp
Demand-side platform
United States
Viant

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