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To improve its image, China must tell a story that appeals to people's emotions

Retrieved on: 2021-06-19 17:26:15

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To improve its image, China must tell a story that appeals to people's emotions. View article details on hiswai:

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Marketing and public relations professionals employ narrative communications techniques to flesh out a brand and promote a company or product. This ...

Article found on: www.scmp.com

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