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Spectrum Reach Has a New Cross-Screen Attribution Tool, Connecting TV With the Rest of Digital ...

Retrieved on: 2021-06-30 16:30:00

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Spectrum Reach Has a New Cross-Screen Attribution Tool, Connecting TV With the Rest of Digital .... View article details on hiswai:

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Measurement company TVSquared is then able to connect that TV ad exposure to digital actions like website visits, so long as the advertiser has the ...

Article found on: www.adweek.com

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