M&M's leads CPG brands on DTC strategy as more shopper dollars shift online

Retrieved on: 2021-03-12 15:33:45

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M&M's leads CPG brands on DTC strategy as more shopper dollars shift online. View article details on hiswai:

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Developing a successful DTC strategy is becoming essential for CPGs as ... PepsiCo last year introduced two new DTC sites, PantryShop.com and ...

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