Kuschel, kuschel, kuschel – about the role of brands in a 'philanthropic' world order | WARC

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Kuschel, kuschel, kuschel – about the role of brands in a 'philanthropic' world order | WARC. View article details on hiswai:

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... philanthropic' world order. Hans-Bert Matoul, Stefan Hagl and Michael Wittenberg. Marketing has taken on increasingly philanthropic element, in line ...

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