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How Cambridge Analytica's use of 50 million Facebook users' data turned into a scandal

Retrieved on: 2018-03-21 02:00:00

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<div>The firm works specifically in <b>big data</b>, behavioural micro-targeting, and according to its Twitter account, political campaign support. ... It's important to note, however, that many politicians have used social media <b>analytics</b> while running campaigns in the past, including former U.S. president Barack ...</div>

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