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GroupM's acquisition of GOAT aims to enhance influencer marketing with technology and safety

Retrieved on: 2023-11-07 23:56:01

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GroupM's acquisition of GOAT aims to enhance influencer marketing with technology and safety. View article details on hiswai:

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In March 2023, WPP, through its media investment group, GroupM, acquired The Goat Agency, an influencer marketing agency founded by Arron Shepherd, ...

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