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Global ad spending to hit $1 trillion milestone in 2024, says GroupM forecast - eMarketer

Retrieved on: 2024-12-09 21:47:14

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Global ad spending to hit $1 trillion milestone in 2024, says GroupM forecast - eMarketer. View article details on hiswai:

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Pure-play digital advertising” (including search, retail media, and social) will rise 12.4% in 2024 and 10% in 2025, outpacing traditional channels.

Article found on: www.emarketer.com

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