Brands turn to loyalty programs to ease into a post-cookie world

Retrieved on: 2021-04-02 03:56:15

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Marketing

Maybelline

Loyalty program

Targeted advertising

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Brands turn to loyalty programs to ease into a post-cookie world. View article details on hiswai:

Excerpt

... changes to Chrome and iOS will do to the worlds of media and marketing. ... The beauty brand ecosystem relies heavily on media clout to retain ...

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